JOYTIME I (Visual Album, 6 Short Films)
Writer & Creative Director
A compilation of short films, with each story focusing on a different core human emotion and universally relatable theme. With over 2.5 billion YouTube views, this visual album helped build Marshmello’s YouTube presence to over 22 million subscribers in under 2 years. The project also received a ‘Gold’ American Advertising Award in 2017 for the storyline and concept behind ‘Alone’.