X-H1 LAUNCH (Global Product Launch Campaign)

Creative Director, Executive Producer

The official launch campaign for FUJIFILM’s flagship X-H1 camera. The 5-part international campaign encompassed an experiential launch event at Hubble Studio as well as 4 mini-documentaries shot entirely on the X-H1. The experiential event consisted of 3 unique rooms - all designed and built from scratch for guests to explore.